Edible Garden Deal Memo (Closing Date: 2021–05–01)

Two cofounders bought a struggling farm business and are now revamping it. Strange inconsistent financials that I need clarity on.

Muhan Zhang
2 min readJan 19, 2021
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Deal Abstract

Two cofounders bought a struggling farm business and are now revamping it. Strange inconsistent financials that I need clarity on.

Financials

  1. Fundraising Target? $1070000
  2. Fundraised So Far? $376416
  3. Pre-Money Valuation? $18500000
  4. Previous Year’s Annual Revenue: $0
  5. Previous Year’s Annual Net Income (+ Profitable, — Burning Cash): $0

Six Calacanis Criteria

  1. A startup that is based in SV? False, Belvidere, NJ
  2. Has at least 2 founders? True, Two cofounders
  3. Has product in the market? False, No revenue
  4. 6 months of continuous user growth or 6 months of revenue? False, See above
  5. Notable investors? False, Bootstrapped
  6. Post-funding, will have 18 months of runway? True, No burn because no operations

Seven Thiel Tests

  1. Engineering? 1, Not sure where the engineering difference is
  2. Timing? 1, Why is now the opportune time to start this business?
  3. Monopoly? 1, No revenue
  4. People? 2, Cofounders have worked before but no prior obvious success
  5. Distribution? 2, Seems to have good distribution
  6. Durability? 2, High capex to break into business but otherwise a commodity
  7. Secret? 1, Now is the time to start a technology enabled unicorn business in growing produce?

What Has to Go Right

  1. Generate revenue; 2. Build out distribution that is directly with consumers; 3. Enter other higher margin businesses

What Could Go Wrong

  1. Financial structure; 2. Commodity no innovation; 3. Not venture backable

Muhan’s Bonus Notes

Lettuce learn more :)

Investment Decision Teaser

So, did I invest?

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  2. Read the rich format deal memo here: https://muhanzhang.com/Edible-Garden
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Muhan Zhang

Founder of Startup Investing for All, for angel investors seeking better turns, together. 1st employee and COO @Yang2020. Subscribe at www.muhanzhang.com